Zenit Group is a managed service provider that deals with digital transformation through consulting and 24/7 assistance. Think > Change is not only the brand claim we thought for them, it's the very spirit of this company. The new brand identity has been developed around the group's ability to find innovative solutions always converging towards the customer's objectives. The last letter of the logotype, the “T”, has been designed upside down as a reference to the zenit symbol and to represent the lateral approach of this group, always able to tackle the problems from a different point of view.