2023

2025

2020

2019

2018

2021

2022

2024

2026

Anita Merk

Ojus Doshi

Caroline Carew

Katie Story

Tim Falotico

Beowulf Sheehan

Individual Credits

Lead Designer

Design Company

https://www.flyleafcreative.com/about-us/

Profile Website

https://www.flyleafcreative.com/client/bard-prison-initiative/

Project Website

Client

Anita Merk, Creative Director
Ojus Doshi Senior Designer
Caroline Carew, Designer
Katie Story, Visual Designer
Tim Falotico, Project Manager
Beowulf Sheehan, Portrait Photography

Design Team

The Bard Prison Initiative (BPI) is a program of Bard College that provides college education to people in seven New York State prisons. Our work for the BPI spans across all communications channels from branding, content, and digital marketing strategy to web design, advertising, video, and social media. For their second Annual Report titled “Making it Count,” we consciously elevated the brand through bold editorial style, captivating portraits, and meaningful writing and interviews. Graphically, we used the visual device of a forward slash to allow playful instances of powerful type traveling into and out of the slash, tying into the idea that BPI’s work is instrumental in defining the future landscape of college-in-prison. This was applied to numbers-based graphics as well. We commissioned renowned photographer Beowulf Sheehan to capture heartfelt portraits of some important voices at BPI. Accompanying the portraits, snippets of interviews with the subjects allowed readers to understand how transformational the last year has been for the organization and what more will be done in the future. 

Silver Winner in Poster and Brochure Design for Graphic Design

Gold Winner in Poster and Brochure Design for Social Change