Not your regular sexual wellness store, Pepper is an antidote to modern times, here to foster stillness, enrich connection and help you go deeper. Why? Because they believe that a well-functioning connection to ourselves leads to a well-functioning connection with the world. And when we're intimately in touch on the inside, it shows on the outside. Born from the idea that liberated people liberate people, founders Sarah and Lincoln saw firsthand what difference you could make in your life and the lives of others, (in and out of the bedroom) when you stripped the stigma from conversations about sex. Smack Bang was approached to work with the founding team at Pepper on their repositioning by undertaking a revamp of their e-commerce strategy, web design, art direction, product photography, 3D rendering design and performance marketing. The result is a magnetic brand that unabashedly promotes true sexual freedom and champions intimate connection.