Due to the continuous expansion of global demand for respiratory care market, EXIN was established in 2016 based on years of medical equipment manufacturing technology. EXIN is committed to the development of high-quality medical equipment, while also providing optimized medical management solutions. When EXIN enters the international market, it needs to establish a complete brand basis and brand identity system, and develop brand management tools to ensure that the brand conveys consistent brand message and image in different regions. EXIN's logo is developed from the dynamic image of breathing in and out. The blue color presents their industry and demonstrates the brand's innovation and professional image. In addition, Process classifies the different product lines through the supporting colors. From emergency use to general care, the product lines are presented with different colors. This color system provides the long-term and comprehensive planning for the EXIN. The new iden...