2022

2024

2023

2021

2020

2019

2018

Anne-Marie Roy 

Catherine Lachance 

Catherine Lemieux 

Émilie Turcotte 

Catherine Blanchet 

Frédéric Masse 

Individual Credits

Lead Designer

Design Company

Profile Website

https://www.ville.matane.qc.ca/nouvelleimage/

Project Website

Client

Catherine Lemieux – Artistic Director
Anne-Marie Roy – Project Manager
Émilie Turcotte – Graphic Designer
Catherine Blanchet – Communications Advisor
Catherine Lachance – Communications Advisor
Frédéric Masse – Communication Strategist

Design Team

Video (direct link)

After almost 30 years with the same brand image, the City of Matane was ready for a major visual change. Now positioning itself as one of the most attractive cities in Eastern Quebec, it needed a new image that would help it stand out from neighbouring cities and solidify its new positioning. The new brand image was created around these ideas. From the choice of typefaces to the colours selected, the creation of a layout grid and identity textures (directly inspired by the city’s pebble beaches), everything was conceptualized so that the City of Matane would shine the way it should.

Silver Winner in Branding for Graphic Design

Silver Winner in Integrated Graphic Design for Graphic Design

City of Matane

Indigo Design .css-77mll5{display:block;}@media screen and (min-width: 80em){.css-77mll5{display:inline;}}Award Winners

2018

Indigo Design Award Winners