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2018

2023 Pure Beauty Global Awards

Nominated for four awards
Best New Eye or Brow Product
Best New Beauty Brand
Best New Hair Styling Product
Best New Design & Packaging Product

Win the award
Best New Hand, Foot or Nail Product


2023 GLOBAL MAKEUP AWARD

Winner award
Best Eye Product
Best Beauty Brand
Best Lip Product
Best Bath Shower Product

Silver award
Best Beauty Tool

Bronze award
Best Hair Product

Lead Designer

Design Company

Project Website

Client

Design Team

https://www.youtube.com/watch?v=a2cXlr0kge4

Video (direct link)

"With the dawning of the age of beauty, taste has become a competitive advantage." Cultivating children's aesthetic taste figures prominently in contemporary education. Appreciating and creating beauty lets children discover the beauty in life and simultaneously boosts their creativity and ability to apply this knowledge.

In conformance with child developmental psychology, BOTITE PLUS satisfies children's passion for beauty. Against the backdrop of the homeland of beauty, France, the brand offers the elegant French girl "Botite" and her pet "Chic" as models to lead children in giving free rein to their creativity and experiencing the French aesthetic. The brand combines the experiences of games and cosmetics to help parents guide their children's aesthetic education. Thus, family becomes the first setting for aesthetic education.

BOTITE PLUS emphasizes the natural, non-toxic, and safe nature of its products to realize its ideal of environment-friendly sustainability. It provides children and parents with safe, non-toxic aesthetic experiences that fulfill its brand ideal of "letting aesthetics take root, starting with childhood cultivation of aesthetic taste." Through these aesthetic experiences, children may demonstrate their boundless creativity.

Bronze Winner in Branding for Graphic Design

Indigo Design .css-77mll5{display:block;}@media screen and (min-width: 80em){.css-77mll5{display:inline;}}Award Winners

2018

Indigo Design Award Winners