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2018

Joe Fanelli (Deputy Executive Producer), Serena Forghieri (Senior Video Editor), Brian Agamie (Senior Video Editor), Jennifer Parson (Traffic Coordinator), Eric Arnold (Editorial Director), John Townsend (Director, Social Strategy), Destinee Forbes (Senior Account Manager), Amy Nguyen (Managing Director & Head of Client Services)

Lead Designer

Design Company

https://www.youtube.com/watch?v=Af-TY48MDE4

Project Website

Client

Rick Slusher (Creative Director), Jake McCabe (Chief Creative Officer), Christophe Marchand (Illustrator & Visual Designer), Cassie Yang (Animator & Senior Motion Designer)

Design Team

Video (direct link)

ADL (Anti-Defamation League) is a nonprofit organization dedicated to combating antisemitism and other forms of hate. ADL turned to us to bring a compelling new content series to life: real-world stories of ADL making a difference through the organization’s work, education, and partnership with the community.

To highlight ADL’s impact, we conceived of a new, imaginative approach to storytelling that weaves personal narratives with ADL’s efforts, called Impact Stories. Combining a video interview format with hand-drawn illustration, we capture the emotion and humanity behind these stories of overcoming bias, bigotry, and discrimination — through the experiences of those who lived them. Under the animated line drawings, a layer of watercolor splashes further enhances the organic, handcrafted approach, infusing the action with noble-vs-nefarious intent.

The first Impact Story focuses on ADL’s Center on Extremism and its efforts to track down the perpetrators of antisemitic "swatting" — fake bomb threats called in to law enforcement, meant to cause chaos at Jewish synagogues. Alongside the first-hand storytelling of the Rabbi involved, the animated approach brings to life the fear and danger involved in the story, and also the work ADL does to bring the perpetrators of hate to justice.

Bronze Winner in Illustration for Graphic Design

Bronze Winner in Illustration for Social Change

Indigo Design .css-77mll5{display:block;}@media screen and (min-width: 80em){.css-77mll5{display:inline;}}Award Winners

2018

Indigo Design Award Winners